In: Marketing Who Introduced Green Marketing? Who Introduced Green Marketing? Green MarketingMarketing 1 Answer afaq 76 Questions 64 Answers 3 Best Answers 17 Points View Profile Best Answer afaq Added an answer on July 14, 2020 at 11:14 am This answer was edited. Rachel Carson is the First documented Person who gives the concept of green marketing. She wrote about the animals and the environmental exploitation in her book Silent Spring. 0 Reply Share Share Share on WhatsApp Share on Facebook Share on Twitter Share on LinkedIn Sorry, you do not have a permission to answer to this question.