In: Marketing What is the purpose of brand extension? What is the purpose of brand extension? 1 Answer Aftab 81 Questions 14 Answers 0 Best Answers 22 Points View Profile Aftab Added an answer on April 7, 2020 at 11:50 am Purpose of Brand Extension To enhanced parent brand image. It increases market coverage. it clarified Brand meaning. Consumers can seek varieties. it saves Cost of developing new brands. 0 Reply Share Share Share on WhatsApp Share on Facebook Share on Twitter Share on LinkedIn Sorry, you do not have a permission to answer to this question.