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    nadeem

    • MBA (finance and operations)
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    nadeem MBA (finance and operations)

    Employees are most productive when they understand how their work fits into the company’s larger goals and internal communications S The survey will help with this.Developing an internal communications strategy that is in line with the culture of your company is an important step toward a more engagRead more

    • Employees are most productive when they understand how their work fits into the company’s larger goals and internal communications S
    • The survey will help with this.Developing an internal communications strategy that is in line with the culture of your company is an important step toward a more engaged and productive workplace.
    • Before committing too many resources to new communication efforts, it’s best to survey employees to gauge what aspects of the company’s communication are working well or poorly.
    • After all, your employees are the stakeholders in this process, and it’s always best to get stakeholder input before such a major undertaking.
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    nadeem

    • MBA (finance and operations)
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    nadeem MBA (finance and operations)

    Ethical marketing is the practice of businesses promoting their products and services by concentrating not only on how they benefit customers but also on how they assist socially responsible or environmental issues. Ethical marketing refers to the consideration of marketing ethics within the marketiRead more

    Ethical marketing is the practice of businesses promoting their products and services by concentrating not only on how they benefit customers but also on how they assist socially responsible or environmental issues. Ethical marketing refers to the consideration of marketing ethics within the marketing process. In a nutshell, it is the philosophical analysis of specific marketing concerns that constitute moral judgments from a moral viewpoint.

    It encompasses everything from ensuring that advertising are truthful and trustworthy to forging strong bonds with customers based on a shared set of values.

     

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    nadeem

    • MBA (finance and operations)
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    nadeem MBA (finance and operations)

    Misleading advertising is when a corporation or a brand makes false representations to market items and enhance profit margins. Deception is used in such advertising to convince consumers. Consumers' right to know is totally violated by such advertising, which are outlawed in several nations. Still,Read more

    Misleading advertising is when a corporation or a brand makes false representations to market items and enhance profit margins. Deception is used in such advertising to convince consumers. Consumers’ right to know is totally violated by such advertising, which are outlawed in several nations. Still, finding legal methods to deceive people has become a trend.

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    nadeem

    • MBA (finance and operations)
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    nadeem MBA (finance and operations)

    In a marketing plan, test marketing is used to test the different variables, such as the aspects of the product. It forecasts the introduction of the entire marketing effort, albeit only on a restricted scale. In a nutshell, it is the final stage before the product is made available to the public.

    In a marketing plan, test marketing is used to test the different variables, such as the aspects of the product. It forecasts the introduction of the entire marketing effort, albeit only on a restricted scale. In a nutshell, it is the final stage before the product is made available to the public.

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    nadeem

    • MBA (finance and operations)
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    nadeem MBA (finance and operations)

    Any marketing approach that recognizes variations among subgroups of a target market, such as age, gender, handicap, religion, ethnicity, and sexual identity, is known as diversity marketing. Diversity marketing is a marketing approach that appeals to and incorporates a variety of customer groups, sRead more

    Any marketing approach that recognizes variations among subgroups of a target market, such as age, gender, handicap, religion, ethnicity, and sexual identity, is known as diversity marketing.

    Diversity marketing is a marketing approach that appeals to and incorporates a variety of customer groups, such as those based on race or ethnicity, ability, gender, sexual identity, religious views, age, and other factors.

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    nadeem

    • MBA (finance and operations)
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    nadeem MBA (finance and operations)

    Responding in real-time, or near-real-time, is what real-time marketing entails. It all comes down to crafting relevant messaging, which can be done on social media by listening to and anticipating client requirements. Real-time marketing is essentially focused on current events, trends, or feedbackRead more

    Responding in real-time, or near-real-time, is what real-time marketing entails. It all comes down to crafting relevant messaging, which can be done on social media by listening to and anticipating client requirements. Real-time marketing is essentially focused on current events, trends, or feedback.
    Nowadays we get to see a lot of real-time marketing by different brands on their social media accounts, they are quick to respond to any event which they can use for their marketing.
    Real-time marketing has evolved into a major solution for suppliers and mature customers. Real-time marketing products have to be rebranded to reflect a more comprehensive understanding of corporate interaction decision management.

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    nadeem

    • MBA (finance and operations)
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    nadeem MBA (finance and operations)

    The promotional mix is made up of five elements, shown below: Advertising (TV, radio, press, PPC) Direct marketing & digital marketing (email, social media, gamification, etc)  Public relations (PR) Personal selling Sales promotion

    The promotional mix is made up of five elements, shown below:

    1. Advertising (TV, radio, press, PPC)
    2. Direct marketing & digital marketing (email, social media, gamification, etc)
    3.  Public relations (PR)
    4. Personal selling
    5. Sales promotion
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    nadeem

    • MBA (finance and operations)
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    nadeem MBA (finance and operations)

    Various types of marketing research are: Field research is a type of study that is conducted for a specific objective. Desk research is usually done for one purpose at first, but it is subsequently used to promote another aim. Exploratory research is a type of study that looks into a hypothesis. PreRead more

    Various types of marketing research are:

    • Field research is a type of study that is conducted for a specific objective.
      Desk research is usually done for one purpose at first, but it is subsequently used to promote another aim.
      Exploratory research is a type of study that looks into a hypothesis.
    • Predictive research: This sort of study aims to foresee any future events.
    • Conclusive research is conducted in order to reach a conclusion on a research procedure.
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    nadeem

    • MBA (finance and operations)
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    nadeem MBA (finance and operations)

    Marketing communications' only aim is to boost sales volume through compelling, informative, and positive messaging. Through encouraging messaging regarding products/services, marketing communication delivers fresh facts. The goal of marketing communications is to educate and convince the target audRead more

    Marketing communications’ only aim is to boost sales volume through compelling, informative, and positive messaging. Through encouraging messaging regarding products/services, marketing communication delivers fresh facts. The goal of marketing communications is to educate and convince the target audience while also reinforcing market credibility.

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    nadeem

    • MBA (finance and operations)
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    nadeem MBA (finance and operations)

    Marketing communication refers to the methods used by businesses to communicate messages to customers about the products and brands they offer, either directly or indirectly, in order to convince them to buy. Some of these are: Pamphlets Brochures Emails Advertisements Websites Sales Promotions andRead more

    Marketing communication refers to the methods used by businesses to communicate messages to customers about the products and brands they offer, either directly or indirectly, in order to convince them to buy. Some of these are:

    • Pamphlets
    • Brochures
    • Emails
    • Advertisements
    • Websites
    • Sales Promotions and Campaign
    • Exhibitions
    • Personal Selling
    • Press Release
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